A webmaster is a person who handles the maintenance of a website making sure that the web servers, hardware and software function systematically. He is the sole architect of the information contained in a website that includes both words and pictures. He has other responsibilities like designing the website, generating and revising web pages, replying to user comments and analyzing traffic through the site. A webmaster is generally qualified in HTML and other scripting languages like JavaScript, PHP and Perl. They may also require a thorough knowledge of configuring web servers such as Apache (web server software that played a significant role in the development of the World Wide Web) and serve as the server administrator.

Companies that hire a webmaster usually have different roles for them that depend on their requirements or financial state. In a smaller company, typical webmaster is responsible for many functions simultaneously. In a larger company, a webmaster is hired on account of their sound technical knowledge and programming skills and who has specialized in a certain area of expertise. There may be a team of webmasters who take over the overall corporate web design and policies and work with people who provide the company with its network infrastructure and supervise the design of the companys website. There may be additional web developers whose duties are to organize and develop the web content. All these various departments of webmasters inter-relate the creation of a website, content and organization, for the corporations intranet.